If you have at any time procured a movie or Television set display in SD or Hd from the Google Participate in Movies & Television set Retail outlet, Google is heading to enhance it to 4K totally free of charge. Likely.
The caveat is that you require to have procured the film in one of the aforementioned decrease resolutions (both Hd or SD) and, additional importantly, there needs to be an equal 4K model on the Google Participate in Retail outlet.
No equal, no enhance.
The enhance offer is also only out there to individuals living in the US and Canada with no firm announcement on when this enhance could arrive to other territories.
That said, if you stay in one of those two international locations, and Google can locate an equal match, the better-resolution file will be all yours to stream to your heart’s articles.
4K for all
Past upgrading films and shows in your assortment to 4K UHD, Google will also make that the de facto structure relocating forward – creating the price tag of 4K articles similar to what Hd articles prices now. (Apple, recall, pulled a comparable maneuver final yr when it released 4K articles to the iTunes Retail outlet.)
To coincide with the announcement, Google will also be giving an update to its Participate in Movies & Television set application on Samsung TVs that will empower 4K streaming and will empower HDR playback on 4K Sony TVs, as well. On top rated of all that, all Participate in Movies & Television set applications on LG, Samsung and Sony TVs will be up to date with a new UI this 7 days as very well.
In accordance to information and facts from Google, 4K articles will start out rolling out currently with films and Television set shows from participating studios, with additional articles and supplemental updates in the long run as additional 4K articles becomes out there.